Caring about how you look and where your clothes come from doesn't need to be mutually exclusive
We've made it our mission to build the most sustainable brand possible.
Using our vertically-integrated facility, we embrace the nimble efficiency of fast fashion, but reject the oversaturated production that proliferates that industry. Our facilities exist all under one roof: from creation to production through fulfillment, which means less of a carbon footprint produced by each step -- our only transportation step occurs when the finished piece is shipped directly from our facility in the Dominican Republic to your door. We don’t make a garment until a customer orders it. All the wasted water, ink, electricity, gas, and manpower that goes into the billions of unsold, overstock garments produced by the industry each year is conserved through our process, and we do it all in just 2 weeks.
We digitally print every garment.
From the tropical, multi-colored Black Camellia to the color-blocked Lilac Cut Paper (seen above), all of our prints start from the same place: a single ream of white fabric. We use a fraction of the water required by conventional printing processes and are working to eventually use less water per garment than any other brand on the market. As we continually update our methods, we will bring even more sustainable up-cycled materials into the fold. For now, we mitigate our use of fabric by waiting until a garment is ordered to allocate fabric for it. No inch of fabric, nor drop of ink or water is used for a garment that doesn’t already have a home.
Founder | Creative Director
Daniel Vosovic
Chic tomboy has remained the core DNA throughout Daniel’s career, which began in 2006. After winning Project Runway, participating in the notable CFDA Fashion Incubator and working alongside industry veterans, Daniel recognized the evolving landscape of fashion and the demands of today’s consumer.
THE KIT is the brainchild of Daniel and his concept of the modern woman. A mix of masculine and feminine in bright, bold impactful colors that embraces the overlapping segments of everyday life.
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